Artificial Intelligence for Blogging

We are living in a digital era. This phrase has established its worth over the past few years. Today, we see digital content creation and digital marketing as thriving fields. The digital content creation market is expected to see a major rise in the next 5 years by cultivating 16900 million by the year 2025. Another buzz term you must be hearing these days, no matter what field, is of Artificial Intelligence. The concept of machines doing the work thereby liberating humans from the unnecessary grind. In this blog, we’re going to look into the mapping of the above-mentioned thriving arenas that is Artificial Intelligence for blogging.

We see a lot of rising in the trend of social media bloggers. People are gauging their access to the largest digital mode of communication to express themselves, share content with other people, and also earn a living out of it. But all this is not as easy and effective as it seems.

With a huge number of bloggers and digital creators there comes a huge competition. To stay relevant in the market of your niche and to keep the customers attracted to your content is a grueling task. Good news – AI can help! 

How Artificial Intelligence can be effective for blogging? In a number of ways. Artificial Intelligence in blogging is helping digital creators in two main fronts.

Content Creation 

Content Marketing

Artificial Intelligence for Blogging

Both are equally important when it comes to effective and productive blogging. Why is it so? Blogging or content creation, in general, is considered to be a quite time-consuming investment and if not done right may give you very little in return. But if done right, it can help you gauge all the wonders of the digital world in terms of creativity, productivity, and monetary return.

So how Artificial Intelligence in blogging actually works? Let’s start with content creation.

Content Creation:

You might have heard the phrase, content is king. It helps you stays in the market, attract traffic to your blogging channel, and keep your audience attached for a longer period of time. All this can be achieved if you talk about what people are interested in. Not only just talk but talk effectively, that audience enjoy your content and keep coming back. All this becomes easier when you introduce Artificial Intelligence in blogging.

Creating Relevant Content:

Firstly, Artificial Intelligence in blogging will help you in searching for hot topics. The topics people are searching. The topics you niche competitors are writing about. Artificial Intelligence tools for blogging will help you gain relevant information. Such AI tools work on AI algorithms to go through millions of searches and content online and bring you the relevant topics you can talk about.

AI tools for blogging like Crayon and Hubspot can help you in generating content and topics to stay relevant in the market. These AI tools analyze trending topics in the market. This gives you an insight that what competitors are up to. How you can keep up with them or fill in the gaps they are missing in terms of content.

Creating Better Content:

You often hear writers dreading editing and proofreading more than writing itself. It’s obvious. No matter how good your ideas are, presenting them in the best way possible is the key to keep the audience connected. A perfectly arranged blog on a trending topic if contains silly grammatical errors or sentence formation glitches instantly turns off the viewer. 

AI tools can help you in creating better content for your blog. One most widely used is Grammarly. The AI engine that lets you see through the mistakes that are often missed by a human eye. You can easily check spellings, sentence formation, avoid grammatical mistakes, and even improve your wordings. In short, AI provides you a perfect tool for easy editing and proofreading of your content.

Another AI tool for better content creating is the Hemingway app. It focuses on sentence structure, format, length, and readability of your whole content. This helps you in curating content styled and oriented perfectly that feels easy to the eyes.

Artificial Intelligence for Blogging

Create ‘AI-produced’ Content:

What is AI-produced content? We often introduce AI as machines taking off mundane tasks from human’s shoulders. In blogging, Artificial Intelligence can do the same. We can automate the work for which we have enough clean data. By feeding this data into the system we make it learn the patterns and procedures to produce similar work – in simplest terms. 

“Tuesday was a great day for W. Roberts, as the junior pitcher threw a perfect game to carry Virginia to a 2-0 victory over George Washington at Davenport Field.” 

The above sentence is produced by a machine learning algorithm. Yahoo, Fox, and others are using such algorithms for quite some time. 

You can feed some data or templates to the algorithm that may produce some relevant content for your blog. Of course, it will need you for a final version but it will reduce some workload nonetheless.

Automated Insights is an AI tool that can help you create content based on the data you provide. It works on Natural Language Generation technology and takes a properly formatted template as input to provide an AI-produced article.

Content Marketing:

Next comes content marketing. It’s very nice that you have produced and nicely curated some awesome content. But this amazing content will fulfill its purpose if it engages the audience. Moreover, make them come again and again to your blog. Artificial Intelligence for blogging is ready to help you in this category too!

Artificial Intelligence for Blogging

Create Engaging Content:

Your first goal must be to make your content reach a maximum number of people. Most importantly to people who are interested in your content. That is your target audience. A widely used AI tool used for this purpose is Pathmatics. This AI tool gives information regarding brand advertisements. This information can give you an insight into where brands relevant to yours are posting ads. Or what kind of ads your competitors are running. Or where your competitors are running their ads. All this will give you an idea of where your target audience hangs out most. Then you can map out a strategy to divert them to your blog post through, for instance, guest blogging.

Create Personalized Content:

Another important aspect of content marketing is presenting relevant content to your blog’s visitor. This will make your audience stay on the blog for more than just one page. More personalized content for an audience will hook them. 

You can make use of an AI tool for this purpose. For instance, Uberflip AI tools present content to the viewer similar to what he has just read. This also increases audience engagement, exactly what you want!

Create SEO Content:

Last but not the least, Seo-friendly content creation is inevitable if you want to see your mark in the digital world. Making content that ranks somewhere in search engines and drives an ‘organic’ audience to your content should be one of the main goals. In other words, prioritize search engine optimization for your content. 

The problem arises when you have to strike a perfect balance between the quality of the content and SEO of the content. You don’t want to lose the quality of your produced content and at the same time do not want to fill your content with the keywords unnecessarily. AI tools for blogging will definitely help you. One such tool is WordLift. WordLift is helping writers and SEO specialists to freely curate content without worrying about SEO. It produces metadata of your content that is easily understood by chatbots and other digital assistants. It also increases audience experience by recommending relevant content to them.

Ending Note:

In a nutshell, Artificial Intelligence for blogging has become an unavoidable option for digital creators. If you want to create content that resonates with the current trends ad audience, go for Artificial Intelligence for blogging. It will not only help you in quality content creation but also in targeting interested audiences and in providing them with a quality experience on your blog.

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